If there is one thing that is plaguing small business owners right now, it’s attempting to leverage social media for business growth. Since 2022, we have seen some major upheaval in the social media space as well as the birth of new platforms. The ever-evolving information feels overwhelming, to say the least. For many small […]
We are officially at the start of October which means it is time to dive headfirst into holiday planning. If you want to have a successful selling season as a craft business, then it starts today. I know that many makers are feeling defeated with sales decline in the post-pandemic economy but I promise – […]
It seems like only yesterday that we were closing out 2022 and artificial intelligence use in the creative arts sphere was blasting off in popularity. With it came a variety of mixed emotions, fears and celebrations for all that it has to offer. Now that we are sitting a mere 18-months out from the A.I. […]
Global annual spending on travel accounts for 5-trillion dollars as of 2024. In the United States alone, approximately 100-billion dollars are spent with a surprising 17.6-billion spent just on travel related accessories such as neck pillows, luggage, luggage tags, luggage sorters and accessories and passport covers. For craft business owners in the sublimation, heat transfer, […]