Pinterest Mastery for Makers – Make & Grow Live Sessions

Description

Pinterest is still one of the most powerful platforms for passive marketing, long-term visibility, and handmade business growth — especially for makers selling products people actively search for, save, and plan to purchase. This live interactive workshop was designed specifically for sublimation, heat transfer, and laser business owners who want to learn how to use Pinterest strategically to drive more traffic, increase discoverability, and create long-term sales opportunities without relying solely on fast-moving social media platforms.

In this session, we’ll break down how Pinterest actually works, why it functions more like a visual search engine than traditional social media, and how makers can use that to their advantage. We’ll cover Pinterest SEO, keyword strategy, pin creation, seasonal content planning, board organization, scheduling systems, automation tools, and how to create pins that continue generating clicks and visibility long after they are posted.

This workshop focuses heavily on building sustainable, repeatable systems that help makers market their business more consistently with less burnout. We’ll discuss how to use Pinterest to support Etsy shops, websites, blogs, product launches, email lists, and long-term customer growth while creating content that works passively over time.

During the interactive Builder Hour, attendees will actively begin building a Pinterest strategy tailored to their business using guided worksheets and planning tools. Participants will work on keyword research, seasonal content planning, pin ideas, board organization, scheduling workflows, and branded pin concepts designed to help create a stronger long-term traffic system.

The session concludes with a live Q&A hour where attendees can ask questions, troubleshoot account growth concerns, receive feedback on strategies, and gain clarity on how to apply Pinterest successfully within their own niche and product categories.

In This Session, You’ll Learn How To:

• Understand how Pinterest works as a search engine and why it remains highly effective for passive handmade business marketing
• Create keyword-rich Pinterest strategies that improve discoverability, visibility, and long-term traffic
• Design effective pins and seasonal content that attract clicks, saves, and customer interest
• Build scheduling and automation systems that simplify Pinterest marketing and reduce content burnout
• Develop a personalized Pinterest growth and traffic plan during the live interactive Builder Hour

Frequently Asked Questions:

1. Do I need to attend live? For best experience, it is best to attend live but we understand life happens. Each webinar is tailored to the attendees based on the information on the registration form. The Builder Hour and Q&A portions are interactive and purposely designed so that makers leaves with action plans based on their unique businesses – not just more information to collect dust. That being said, you will receive a link to replay the session after it ends.
2. Can I reschedule for another time and date? Yes. If something happens and there is space available in another live session – just contact us and we will move your registration to the new date/time.
3. Why are seats limited? Due to the nature of these interactive live sessions, we need to keep the audience small. It is important that each and every business owner gets to leave with complete clarity and a detailed plan for their business based on the session they attend. Too many attendees = not enough individual support during the session.
4. How long are the live sessions? Each session is slated for 3 hours. The first 40 minutes is the learning portion. The second 60-90 minutes is the interactive builder portion where we directly build your action plan based on the webinar. The remaining time is for Live Q&A.
5. How will access this live session? The live session is hosted directly on our website. No need for any additional programs. You’ll receive a series of emails before, leading up to, during and after the event to ensure you do not miss it. A direct link will be in each email.